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- Jimmy Choo releases first Fragrance
- River Island mens Spring Summer 2011 lookbook
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Jimmy Choo is diversifying their product range by releasing the brand's first fragrance. The campaign for Jimmy Choo Parfums was shot by the legendary Inez Van Lamsweerde and Vinoodh Matadain and stars Tamara Mellon.
"I love the smell of green fresh notes, they're in the top notes of our fragrance," Mellon said. "I like things that are sensual, so that's how we came in with the patchouli."

Yesterday we showed you the womens lookbook for the River Island Spring Summer 2011 collection. Today, we give you a sneak peak at the River Island Mens 2011 collection. Hopefully we get a really warm Summer because the collection is full of shorts. The colour palette is mainly composed of neutral tones with accents of blue in the form of denim. Lets hope for a warm summer because River Island's menswear is looking very strong for SS2011. I would wear every single piece from the lookbook, which is unusual for me as I am very picky when it comes to clothes. Hats off to River Island. Love this lookbook.









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