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In the past 10 years its become common place for celebrities to launch their own fragrances. You are practically no one if you don't have a namesake perfume. Well now Anna Dello Russo, Japanese Vogue's editor at large has become the first Fashion Editor to release a perfume. The perfume is aptly named "The Scent of Anna Dello Russo" and comes in a golden shoe shaped bottle. What will be next? Anna Wintour the fragrance or maybe Alexandra Shulman Eau de Parfum?
"I'm so HAPPY to show you the VIDEO of my SCENT. I would like to thanks so many people involved in this incredible experience! "[sic] -Anna Dello Russo
In the video Anna Dello Russo wears dresses by Emilio Pucci and Roberto Cavalli and prances around her Italian apartment like Cinderella while Kanye West new single Runways plays in the background. She also wears a Swarovski choker and bracelet that were previously worn by Lady Gaga.
The Scent of Anna Dello Russo will be available exclusively on YOOX.COM from 3rd December.
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